McDonald’s creates digital customer engagement team as part of its tech push

DigitalWerks Innovations » McDonald's creates digital customer engagement team as part of its tech push » October 16, 2021

McDonald’s is creating a team focused on digital customer engagement as the restaurant industry continues to look to technology as a key way to boost sales. The new team is part of the fast-food giant’s strategy to use technology to reach customers and drive sales growth. McDonald’s has been installing digital self-order kiosks in its […]

How To Be a Mobile App Developer?

DigitalWerks Innovations » How To Be a Mobile App Developer? » October 16, 2021

As a coder, if mobile app development is what you feel is your calling, here’s a detailed guide to what you must do to create a successful career off it. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. For any and every need today, one can find numerous mobile applications out there. There […]

6 Digital Marketing Mistakes Made by Major Brands to avoid

DigitalWerks Innovations » 6 Digital Marketing Mistakes Made by Major Brands to avoid » October 16, 2021

Digital marketing is such a minefield of misinformation that even the biggest brands (like the BBC and BMW) make mistakes. Don’t do what these six companies did! Nowadays traditional marketing techniques aren’t working as well as they used to. And the online landscape can be difficult to figure out… even for huge, well-known brands like […]